Published on June 04, 2018

Tower Health Welcomes Abygayl DiOrio as Marketing Director, Jennersville Hospital

Abygayl R. DiOrio, has been named Marketing Director, Jennersville Hospital effective, June 4, 2018.

Most recently, Aby served as the Business Services Marketing Manager at Harron Communications, where she revitalized the organization's social media presence increasing followers by 30 percent and led enterprise-level campaign development and execution. Aby also served as Director, Marketing & Finance at Technology Dynamics in Wayne, Pa., where she tripled co-marketing fund reimbursement.

Aby received her MBA with a concentration in Marketing and Strategic Management from Villanova University and has a Bachelor of Arts in Communication Studies from West Chester University.

In her new role at Jennersville Hospital, Aby will be responsible for developing and executing annual marketing strategies and plans that support the Hospital's business goals and objectives. This includes achieving market share and service line volume goals, and increasing hospital awareness, preference, image and loyalty goals.